# Persona building

Build better personas with personalized insights

## **Trusted by**

No brands yet

## **Build lifelike personas based on real audience data**

Analyse thousands of profiles at scale to build life-like personas based on real audience data. Apply intelligence to build truly lifelike personas that will revolutionise your campaigns and help you understand what your customers really want.

## **Cluster personas to create actionable segments**

Gain a deeper understanding of your audience personas and what really makes them tick. Cluster groups of audience personas into defined segments to gain actionable insights into their preferences, media habits, and key demographic information.

## Customers love Audiense

##### **“Audiense allows us to find the nuances of audiences, especially the ones that are very similar like engineers, developers, CIOs and CTOs..."**

###### Michael Brito  
EVP of Digital & Analytics, Zeno Group

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4241215)

##### “Audiense helps us to turn data-points into personas. Using Audiense Connect and Audiense Insights, I can go one step further with my clients..."

###### Tamara Lucas  
Associate Director, Convosphere

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4233255)

##### **“Firstly, the team behind Audiense are absolutely focused on delivering a great product shaped by their users needs. They've not only been really..."**

###### Edward Bass  
Founder & Director, EntSight

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4224201)

##### **“Innovative & actionable audience intelligence insights that any business can use to enhance their macro digital strategy..."**

###### Rory Hope  
Head of Content SEO, HubSpot

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4239934)

##### **“This is a unique platform to identify and propose audiences, very important for every marketing plan, easier than using expensive market..."

###### Abraham Geifman  
Head of Marketing EMEA/LATAM, HCL

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4242593)

##### **“This is incredibly useful from a marketing point of view as it gives you the tools you need to create truly targeted and personalized marketing and advertising campaigns..."

###### Lillach Bullock  
Digital & Tech Influencer

‍ [**Read full review on g2.com →**](https://www.g2.com/products/audiense-audiense/reviews/audiense-review-4366442)

## **Tailor messaging to appeal to different personas**

With great understanding comes great campaigns. Activate new persona insights to create tailored messaging and campaigns that will resonate. Use conversation data, personality insights and other key metrics to create bespoke messages.

## **Use the latest data to keep personas up to date**

No need to rely on sweeping stereotypes. Unlike focus groups and surveys, social data can ensure your buyer personas are never outdated. Implement a data-led approach, using the latest reports and insights to keep your personas relevant and impactful.

## Meet with a member of the Audiense Team!
### April 2026

Select a day in April

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Now displaying available times for April 30th.

##### Meeting duration

15 mins

Now displaying start times for 15 mins blocks available on April 30th.

##### What time works best?

Showing times for **April 30, 2026**

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## FAQs

What is Audiense?  
What can I do with Audience Intelligence?  
Do you offer discounted plans?